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Benjamin Hubert aims to disrupt the tech market with new brand Nolii

Benjamin Hubert aims to disrupt the tech market with new brand Nolii

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The duo – Hubert a designer and founder of Layer, and Hamir a tech entrepreneur and founder of eyewear brand Kite – describe the brand as "lifestyle-led".

Benjamin Hubert aims to disrupt the tech market with new brand Nolii

Benjamin Hubert aims to disrupt the tech market with new brand Nolii

In response, Nolii created a case with a clip section where other accessories – including a battery pack and card holder – can be attached.

"This system of accessories has been designed to reduce the stress of worrying about your tech troubles and enable users to do the things that are important ...

Each product has been designed to look as minimal as possible – something Hamir believes sets them apart from other accessories on the market.

Benjamin Hubert aims to disrupt the tech market with new brand Nolii | Design festival

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Benjamin Hubert aims to disrupt the tech market with new brand Nolii

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Benjamin Hubert aims to disrupt the tech market with new brand Nolii | 07 Product_Rubber & Fabric, Leather | Pinterest | Product design

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'couple' is a versatile smartphone case system that enables users to change functionality as needed

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Battery Cable

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nolii is a partnership between benjamin hubert and asad hamir all images courtesy of layer design

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Nolii

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Benjamin Hubert aims to "disrupt" the tech market with new brand Nolii

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The significance of this approach is that meaningful solutions are being created in the sweet spot between a great user experience in lifestyle and ...

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